Die Couch

Exhibition design of the “Die Couch” exhibit at the Sigmund Freud Museum, Vienna
“Die Couch” offered a view into the relationship between Freud and his wife, Martha Bernays, through the objects they made and collected. One centerpiece of the show was a selection of Bernays’s calligraphy, which Freud critiqued and “improved” in his own version, exhibited alongside it. The exhibit was installed in a Vienna apartment they had coveted but were never able to move into.

Client

Freud Museum
Pentagram

Form

Exhibit

Theme

Lifestyle

Made for Pentagram and the Sigmund Freud Museum
Images courtesy of Pentagram and the Sigmund Freud Museum

Other Work